Press Release: SEMI Int’l and Effective Training Announce Training Partnership

SEMI Member companies enhance team productivity by providing people skills training to their engineers, managers and project teams

SEMI, the global electronics manufacturing supply chain association, and Effective Training Associates, Inc., a leading global outsource training provider, announced a partnership to offer people skills training to SEMI member companies. The partnership includes Effective Training instructors providing courses on SEMI premises, as well as a special training rate for employees of all SEMI member companies.

Success in today’s highly competitive world depends not only on a company’s technical prowess but also on their team’s ability to work with internal and external stakeholders.  While the stereotypical image of engineers is fast changing, a survey in 2014 showed that a company’s success increases dramatically when engineers are trained in management and communication skills.

Recognizing this need in the community, SEMI has teamed up with Effective Training to bring training courses that provide these skills.

“I’m excited to introduce the Effective Training Associates course offerings at SEMI Headquarters which have already been delivered  to many of our SEMI Member companies,” said Eric Thoe, SEMI’s Senior Director of Member Services. “Effective Training Associates’ experience and presence in the Bay Area, along with their global reach, makes for an ideal fit with SEMI. The instructors, content, and facilities will deliver a great event, and I look forward to hosting ETA in providing this learning benefit to our valued members.”

This partnership was launched today with an inaugural course—’Management Essentials.’  Sue Smith, CEO of Effective Training, said, “Effective Training is honored to partner with SEMI. Over 20 years of conducting such courses for IEEE members has established us as a most credible resource for the technical community.”

About Effective Training Associates, Inc.
Effective Training Associates is a premier talent and career development training company for technical professionals and managers. Headquartered in San Jose, CA—the capital of Silicon Valley— Effective Training has trained thousands of professionals onsite at companies  across the U.S and the world, as well as through their public workshops.

Media contact:
Sue Smith
Effective Training Associates, Inc., 1754 Technology Drive, Suite 145, San Jose, CA 95110
Telephone: 408-441-8881

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