Onsite Course Description

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Effective Sales Presentations

Length
2 days

Audience

Sales professionals and sales managers who make formal and informal sales presentations.

Course Size 
With a course maximum of 12, each participant will be videotaped six to eight times and will take home their own secure digital card. The culminating event is the delivery of a five to seven minute sales-related presentation, including three to five PowerPoint slides, which the participants will create on their own laptops.

Overview
This is a skill-building course for sales professionals who are called upon to make formal or informal presentations or to communicate complex or technical data to prospects and clients. The emphasis of this course is to identify and develop each participant’s individual sales presentation style while engaging and interacting with the audience.

Objectives

  • Strengthen your sales presence
  • Increase success in distilling key ideas into actionable business initiative and solutions
  • Structure messaging – both written and verbal communication – for clarity, succinctness and memorable impact
  • Tell the story from the customer’s perspective
  • Respond to tough questions and difficult people
  • Move the sale forward to action

Key Topics

  • Conquer stage fright
  • Project confidence and conviction
  • Use effective eye contact and gestures
  • Eliminate distracting idiosyncrasies
  • Customize presentation for intended audience
  • Optimize opening and closing statements
  • Adjust detail and technical levels for various listeners
  • Ensure clarity of key information or requested action
  • Use humor, quotes and data effectively
  • Create and use visual support – PowerPoint design and delivery
  • Use notes skillfully
  • Encourage audience interaction
  • Handle difficult questions and challenges, using the ART model.
  • Demonstrate good listening skills
  • Keep conversation moving in a seamless way
  • Stay on track and reinforce key messages
  • Generate energy, emotion and enthusiasm

Highlights: The two-day format includes the following:

  • 10 major learning exercises: eight are video recorded; six are interactively coached
  • Practice developing and delivering a complete five-to-seven minute sales presentation including three to five PowerPoint slides
  • Best practices for online presenting
  • Personal video recording with private viewing immediately after practicing, for a total of up to 30 minutes of recording per participant
  • Personalized attention and coaching
  • Facilitated group feedback on content, clarity and memorability, presentational style, interaction and difficult questions, expectations and listener awareness issues
  • Customizing presentations for the intended audience

This course is available only by special request in this geography. Please give us a call today at 1-408-441-8881 or send us an email using the contact form on this site.

This course is available only by special request in this geography. Please give us a call today at 1-408-441-8881 or send us an email using the contact form on this site.

This course is available only by special request in this geography. Please give us a call today at 1-408-441-8881 or send us an email using the contact form on this site.